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600. An ELLERY pop up boutique (MEGA sale)


At last, it seems designers are ready to open their pop up boutique doors ! ELLERY is another label hosting their long-awaited return to Melbourne (this weekend)

As a sign of increasing confidence – and I suppose responding to the expectations of faithful customers – we have another big-name designer label coming back to Melbourne this weekend. The lovely ELLERY is returning for an event they call their “MEGA SALE” – but I think the Armadale location suggests it’s also a pop up boutique. High Street is looking lively again – the cafes are busy, shoppers have returned (and the parking is, um, limited !)

Even though ELLERY is based in Paris these days, they’re still a big fan of the local pop up format, usually hosting events just once or twice a year in Sydney and Melbourne. They nearly had a sale here in March, but had to cancel that at the last minute. And so they’ve been waiting patiently for the green light to host Australian pop ups again… last weekend was in Sydney, and now it’s Melbourne’s turn.


What –        ELLERY pop up boutique – MEGA SALE

Where –     1248 High Street, Armadale

When –       Friday 8-8, Saturday 9-7, Sunday 9-6, Monday and Tuesday 10-6


source :       Facebook / Ellery



images :  Google Images : ELLERY



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